CCASTD Bookstore

Use the CCASTD CHiPS (chapter incentives) code CH5009 when purchasing books and other publications from the ASTD bookstore.

Every purchase you make is cash back to the chapter!

Books

Coming February 2010!

“Fortify Your Sales Force: Leading and Training Exceptional Teams,” edited by Renie McClay

Buy from amazon.com

How can organizations provide the right sales training to the right sales people at the right time? This book is filled with a diverse collection of case studies from top companies and provides a practical road map and the proven tools for organizations that want to implement a winning sales training program. The book offers helpful techniques and tips on how to successfully execute sales training with limited resources and cut budgets. It provides how-to guidelines for successful sales training in a down economy. It is written by 13 experts who have experience selling and have managed sales people. The contributors have combined experience of improving sales performance of over 120 years.

The book contributors are Bob Rickert, Jim Graham, Teresa Hiatt, Michael Rockelmann, Maris Edelson, Susan Onaitis, Susanne Conrad, Rick Wills, Ken Phillips, Trish Uhl, Gary Summy, Lanie Jordan, and Renie McClay.

“10 Steps to Successful Teams,” by Renie McClay

Buy from amazon.com

Most projects or initiatives in today's organizations begin with the formation of a team, yet the majority of resources available for this core business activity are long on description and short on advice. 10 Steps to Successful Teams provides this missing practical, easy-to-implement advice. Using a holistic process-oriented approach, this book carefully guides readers through the process of building strong new teams or improving even the best existing teams. The book includes extensive assessments and original tools to help team leaders manage conflict and improve communication. You will find individual team member and leader self-assessments to help focus the team on getting results and identifying areas for improvement. One key feature of the book is a collection of tips for both team members and team leaders that are designed to give advice on what works in team environments and how to avoid common pitfalls. The book includes many expert contributors, including Trish Uhl, Ken Phillips, Lanie Jordan, Louann Swedberg, and Deborah Taber.

Relationship Networking 3.0

Terry Bass is a dynamic speaker, trainer and business coach, as well as consummate networker.

Relationship Networking 3.0 is a short, information and tips packed guide for everyone that networks.

The books chapter on Defining Relationships is often mentioned by readers as the definitive must-understand for anyone that has any business relationship.

Relationship Networking 3.0 is the centerpiece of some of the most thought provoking presentations and workshops provided by Terry around business networking today.

This book can be found at Buy from Amazon.com. for $15.32

Or in E-Book format at Lulu.com for $5.00

First-Job Survival Guide: How to Thrive and Advance in Your New Career

by Diane C. Decker, Victoria A. Hoevemeyer, and Marianne Rowe-Dimas

Buy from Amazon.com.

“The authors give great advice for dealing with a broad spectrum of situations and communicating with co-workers and bosses. I would definitely recommend it to anyone just entering the workforce and to people who have been working for years and are looking for an update (Amazon.com reviewer)

Present Like a Pro: The Field Guide to Mastering the Art of Business, Professional, and Public Speaking

by Cyndi Maxey and and Kevin E. O'Connor.

Buy from Amazon.com.

Sales calls. Weddings. Conferences. Weekly meetings. We all have to speak in public. Yet many find the experience draining, terrifying, or remain unsatisfied with their own ability to engage and sway an audience. In Present Like a Pro, you will learn to:

  • Solicit useful feedback
  • Deal with hecklers
  • Evoke the power of your own life in your talk
  • And much more!

Kevin E. OConnor and Cyndi Maxey have distilled over thirty years of professional speaking into a concise, easy-to-use guide that will help anyone....Present Like a Pro!

Real World Career Development Strategies that Work

by Micki Lewis

Buy from Amazon.com.

This book is bursting with the latest, relevant, “hot off the presses” data that will impact all areas of your life.

How many of us actually planned our careers? The majority of us have “accidentally” fallen into specific industries and employment.

Here is your challenge: We invite you to invest in yourself by reading this books and scheduling a set time to think about what you want for your career, your business, your life!

Now is the time.
Discover a power-paced collection of insights and strategies inside this book and reclaim your greatness.

If not now, when?

Success for Hire: Simple Strategies to Find and Keep Outstanding Employees

by Alexandra Levit

Buy from ASTD (Remember: CHIPS Code CH5009)

Many managers, especially those in smaller organizations or with their own businesses, don't have an understanding of the basic strategies needed to hire and retain the best people. In particular, as the world faces a labor shortage spurred by boomer retirement, they struggle with the best way to quickly and cost-effectively attract the current crop of twentysomethings.

Success for Hire: Simple Strategies to Find and Keep Outstanding Employees provides a practica provides a practical road map for undertaking an effective hiring process from job analysis and screening to behavioral interviewing and online orientation. The book has received advanced praise from noted individuals such as Doug Conant, the CEO of Campbell's Soup Company, and Bruce Tulgan, an author and expert on generational talent management.

The Essential Guide to Training Global Audiences: Your Planning Resource of Useful Tips and Techniques

by Renie McClay

Buy from Amazon.com.

The Essential Guide to Training Global Audiences is a groundbreaking book that offers a much-needed guide for anyone who must design and deliver excellent learning experiences for people from a culture other than their own. The book is filled with proven guidelines for multicultural training, solid techniques for training international adult learners, and advice for the preparation of culturally sensitive presentations. The book represents material from more than 65 contributors who have made presentations for some of the leading organizations worldwide.

Training from the Heart

by Barry Lyerly and Cyndi Maxey

Buy from ASTD (Remember: CHIPS Code CH5009)

Training from the Heart argues that the most effective and influential learning professionals have at least two things in common-they know why they are trainers and they understand that training is a partnership. This book shows its readers how to find their own training heart, and use this discovery to create a better climate for learning in which learners actually apply the lessons from the classroom to the job.

It's Your Move: Dealing Yourself the Best Cards in Life and Work

by Cyndi Maxey and Jill Bremer

Buy from Amazon.com.

Life is like a card game... and you have the power to deal yourself the winning hand! In It's Your Move, image and self-improvement specialists Cyndi Maxey and Jill Bremer use the analogy of life as a card game to introduce you to powerful strategies for improving both your business and personal life... no matter what cards you are dealt.

As in any good game, life offers you multiple options for achieving greatness: listening, learning, attitude, style, balance, flexibility and many more. Maxey and Bremer deliver simple, proven techniques for taking control of your life--presented in the form of a card game. You will follow sample players as they discover their "perfect hands," while learning how to maximize your own strengths and play the game of life with wisdom, courage, strategy, timing and teamwork. Learn the rules of today's game of life--and when to break them. Empower yourself to master dozens of simple techniques to maximize effectiveness and achieve your dreams--without elaborate plans or expensive programs. The authors offer guidance to help you track your progress with practical, easy worksheets.

Sales Training Solutions

edited by Renie McClay

Buy from Amazon.com.

What do Motorola, Kraft Foods, Kodak, Time, RR Donnelley have in common? They have winning sales forces that were trained or consulted by the contributors to SalesTraining Solutions.

Whether you’re a new sales trainer or have been around the block and need a refresher course, veteran sales trainer Renie M. McClay has gathered the expertise of the most dynamic and sought-after sales trainers to help you learn what works, what doesn’t, and what needs to be done to successfully integrate sales training initiatives. With a combined 125 years of training expertise with Fortune 500 companies and work in industries as varied as manufacturing, packaging, consumer goods, publishing, and technology, Sales Training Solution is truly a one-stop source for new and innovative training initiatives. Many of the topics in Sales Training Solutions have not been written about anywhere else, including:

  • What goes on behind closed doors—how training really works in an organization to get sales management involved in and supportive of training
  • Strategies to create a customer-centric sales force
  • Effective tactics to train nontechnical salespeople on technical topics
  • How to measure sales training effectiveness and impact

Full of advice from some of the top names in sales training, there is no other book that delivers the experts like Sales Training Solutions. Whether you’re looking for expertise from training leaders and training practitioners or insights from corporate professionals and solution providers, look no further than Sales Training Solutions.